Media

January 2008

W Magazine

For workout fiends in New York, the hottest invitation around is to Nike's Project Classified. Since October 2006, Project Classified classes have popped up every few months, always held in secret, unorthodox locations. Loyal exercisers (whose names are given to Nike by the city's top instructors) receive their mysterious invitations a mere two or three days before the event, usually with little more info than a date, time and address (the type of class often remains unknown). I snagged an invite to the most recent event—at 583 Ballroom—and decided to go see what the fuss was about. Read all about it on W.